Multi-color poster has a large graphic aligned on the right side of the page of a woman with black hair holding a baby against her shoulder. The woman appears in profile wearing a blue top and a green earring and baby faces the viewer. "California Kids / Love Them / Immunize Them" is printed at bottom center in large font. A graphic of a rodent by a Chinese character is visible at top right above a paragraph describing the characteristics of a person born in the year of the rat and the year 1996. A column on the left side of the page contains English and Chinese characters discussing the times that a baby needs to be immunized. White rectangles with a place to write in the date and time for Immunization appointments at 2, 4, 6, 12, and 15 months appear above a graphic of an Immunization Record form. Two vertical pieces of tape residue appear at bottom left where another rectangular object was once adhered to the surface.