Poster printed on whit paper with geometric red, yellow, green and blue semi-transparent shapes in the background. At the top left is "They Helped Us Grow..." in red. The poster goes through the decades, from the 1920s to the 1990s, listing major changes that affected female life and also naming prominent females from the decade. At the bottom right is "All-American Salute to / Mothers", sponsored by Good Housekeeping and KFC.