Multi-color poster shows the land region of South America on a blue background. Multiple small pictures appear across the land and major cities are noted. A woman with dark hair wearing a red and yellow dress emerges from the land mass at upper right. The woman holds a fan composed of South American national flags. Text at top reads, "Festival de las Americas." Text at lower left reads, "10th Annual 24th Street Cultural Festival / Sunday, September 18, 1988 / 11:00 AM to 6:00 PM. Sponsors logos appear on the lower side of the page.