Poster has a blue printed background. At the top is "Virginia Slime" in white. At the center is a white box with a red goopy/dripping border with a stylized image of a woman with red eyes, wrinkles, and yellow teeth holding a cigarette. A box tot he bottom left of the image reads "in 1986, lung cancer surpasses breast cancer / as the #1 cancer killer of women." in black. At the bottom of the poster is "You've-Come-The-Wrong-Way, Baby!" in white.