Top of poster has a stylized color image of a woman with green rings reaching up toward a red gemstone. To the bottom left of the woman is the silhouette of what appears to be a crocodile, filled in with stylized images of toys, factories and a man cutting down trees. To the right of the crocodile is "shopping for a better / World" in multicolored letters, followed by white text about the program and rating system. At the bottom of the poster are four columns listing the ratings for particular businesses, organized by category. At the bottom left is a MotherJones logo.