Poster has a brown background and a thin white border overall. Top edge of poster is printed with logos in yellow red white, and black, logos include: Pure Latin Productions, KMEL Jams 106.1 FM, and CMC. Below the logos is the text: "Presents the Latinfest '96 / T / o / u / r / Unity Is Power / Uniting The Generations" The bottom of the poster has a stylized drawing of a stepped pyramid that is yellow at top and transitions to red at its base. The pyramid is overlaid with text in yellow and white: "Featuring: / Frost - (With His #1 Hit 'Eastside Rondavue'(sic)) - Tierra - El Chicano - Lizz / His-Panic - Releasing Their Debut Single 'Hear What I Say'. / Original Aztec - (With His Hit 'Slipping Away') - Picture Perfect - Juan Escovedo Orchestra / the Meaxakinz - Also The Return Of Sapo featuring Richard Bean and his gold hit 'Suavecito' / Special Guests: Roberto Duran, Morris Day, Jerome Benton and More! / Hosted by Chuey Gomez! / Saturday - January 13, 1996". Below the drawing is the text: "Henry J. Kaiser Convention Center / #10 - 10th St. Oakland, California - Between Laney College & Lake Merritt / Festival Doors Open At 3:00 PM - Concert Starts at 4:00 PM Sharp! / Tickets $17.50 Advance - $20.00 At The Door all tickets sold through Bass Tickets call (510) 762-BASS". Bottom edge of poster has a row of five logos: Hollywood Mex, Vanhill Records, AST Tours J & J Enterprises, and Latino Gear.