Poster consists ore fred and black print on white paper. Image depicts a man holding a protest sign with "Huelga" on it in an outstretched arm with liquor bottles behind him. Text reads "Don't Buty Perelli-Minetti products! / Wines: Ambassador, Eleven Cellars, Red Rooster, Greystone, Guasti, Calwa, F.I. / Brandies: Aristocrat, A.R. Morrow, Tribuno, Victor Hugo / For more inofrmation write: UFWOC, Box 130, Delano, Calif." [Shortly after Cesar Chavez had led his 300 mile pilgrimage from Delano to Sacramento in 1966, the National Farmworkers Association (NFWA) and the Agricultural Workers Organizing Committee (AWOC) merged to become the United Farmworkers Organizing Committee (UFWOC). In 1972 UFWOC was accepted as a full member of the AFL-CIO and changed its name to the United Farmworkers Union. Artist Frank Cieciorka had recently returned to the SF Bay Area from the Freedom Summer campaign in Mississippi when he designed this poster. -LMC]. [In September 1966 the Perelli-Minetti ranch signed a contract with the Teamsters Union without holding a representational election. In a jurisdictional dispute, the United Farm Workers Organizing Committee (precursor to the United Farm Workers union, UFW), called a boycott of P-M products, and in July 1967 the UFWOC won a contract with P-M.]